In 2016, after the results of the presidential election, I launched my own t-shirt company called Simbazaar. I attended my university’s protest against the newly elected president to show our disappointment in our country. At the beginning of the protest, I held a “Muslim Lives Matter” poster in my hand, but not really holding it up high in fear of what some people may say to me. By the end, after seeing the amount of people I saw circled around me cheering for equality and rights, I realized that I shouldn’t be afraid to be prideful in who I am. The people who surrounded me at that moment empowered me.
The brand strove to empower young South Asian women to be proud of their heritage and identity. Its message was to take pride in who you are in a time where racism is at its peak. I illustrated cartoon styled women on t-shirts and phone cases. Simbazaar’s identity was circled around women in my life that empowered me.